Levi’s® Music Project

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‘Back To Us’ is the first Italian edition of the Levi’s® Music Project

Words by Kristal Trotter


Levi’s® Music Project is an initiative launched in Europe in 2016 by the apparel brand Levi’s® and focuses on bringing resources to community-based music programs around the world, whilst collaborating with the best musical artists on the scene. In its first Italian edition, the project teamed up with singer/songwriter Mahmood and his collaborators to guide 14 emerging artists in finding their voice and give them the spark they need to pave their way in the music industry. A series of workshops with the artists birthed a short film entitled ‘Back To Us’.

Check out the video below.

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